In 2013 Nike first started their tech fleece lineup. Nowadays, it is trendy in the Sports and everyday wear industry. Because of its incredible comfort and stylish design, people are crazy about this lineup.
Their tech Fleece lineup includes pants, jumpers, hoodies, jackets, sweatpants, and so on. But the price of Nike tech is pretty high compared to other clothing lines. So, the burning question is why it is so expensive.
In this article, we will discuss that. So, without further ado, let’s get started.
Why Is The Price Point So High of Nike Tech Fleece?
Nike has a lot of clothing line up. However, the typical Nike Tech Fleece collection is more costly than the other garments.
Nike Tech raises the price bar daily for its unique built quality, choice of fabrics, comfort, and sustainability. Other than these reasons, there are more causes to talk about.
You might have noticed that branded clothes demand more money than usual clothing. Nike Tech Fleece is not an exception. So, keep skimming to know the fundamental reasons. The most obvious ones are given at first. Stick around as we are about to start.
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- Brand Name
The bitter truth is, for a branded cloth, you pretty much pay for the brand name. Nike is a very well-known brand.
They have created a specific bar in the sports industry with their product quality and performance. So, people tend to purchase them.
Moreover, the hype behind the Nike name is totally crazy. The craze of players and sports freaks makes the price higher than the regular clothing lineup.
- High-End Materials
The good thing about brands is they use top-notch materials to produce their product. Nike Tech Fleece is no different. Nike uses three layers of materials to ensure the highest quality.
For regular Fleece, you might get one to two layers of fabrics or other elements.
But Nike Tech Fleece is made of light foam. This foam section is sewn with two layers of jersey fabric. These fabrics are very soft to provide you with ultimate comfort. All these fabrics and foam are 100% natural and authentic.
- Quality
Nike never compromises the quality of every product.
With exclusive materials, Nike Tech Fleece reaches top-notch quality. The insulation system is far better than other brands.
Also, the three layerings ensure long-lasting uses.
Because of this high quality, they come in a higher price range.
Moreover, the Nike joggers are cuffed nicely with high-quality elastic. Thus, it does not get into your sneakers. All these features raise the price margin.
- Manufacturing Cost
Nike products are manufactured under strict observation. Also, for the complex process, they need skillful labor and machinery. All these elements eventually make the manufacturing process costly and comprehensive.
In addition, Nike uses labor from Europe and America to make most of its products. This labor requires more considerable fees. So, while pricing the product, these things add up to the product’s final cost. As a result, the price tag of Nike Tech Fleece gets higher.
Also Read: Differences Between RedHead And Carhartt Work Jackets.
- Exclusivity
High-end brands apply some marketing strategies to increase the price of their products. Exclusivity is one of them. If you limit the supply, the demand will increase.
Thus, luxury brands create hype, and finally, people will pay more money to purchase the item.
Nike Tech Fleece has great demand in the sports and fashion industry. So, Nike makes some of the items as collector items. As a result, they cost higher than regular clothes.
- Targeted for Certain Consumers
Nike puts a price tag on their product, thinking of a targeted audience. Especially the upper class or rich people are the main targets.
No matter how expensive the price, rich people will buy it to show off their status. So, by maintaining the quality and branding, Nike Tech Fleece comes with a high price.
- Advertisement
Usually, a luxury brand like Nike spends a lot of money on advertisements. They want people to know about their lineup as much as possible. It will make their lineup more desirable.
From a few thousand to a hundred thousand dollars are invested in the advertisement. Also, most Nike stores are in the best locations and malls. They provide flawless packing with the best sales staff. All these expenses add up to the product’s cost.
Eventually, your amount of investment rises.
- Celebrity Collaboration
Most rappers, pop singers, and players use Nike Tech Fleece as their daily wear. Celebrities like Drake, Cristiano Ronaldo, Kevin Durant, Kevin Hart, LeBron James, MMA fighters, and so on wears Nike Tech fleece.
Moreover, Brand pays thousands of dollars to famous people to wear their product. This marketing money also includes product pricing. As a result, the price tag gets more expensive.
- Nike Business Model
There are other non-branded Fleece to offer better materials and quality.
But, it is not always the materials and qualities that you are paying for.
A luxury brand like Nike doesn’t charge for the cost of manufacture.
It sets with the people’s desire to pay for their products.
Nike knows there will always be some consumers to pay the highest price to maintain their social status and dignity.
Regarding this fact, the price bar is getting higher day by day for Nike Tech.
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Frequently Asked Questions (FAQ)
Nike Tech comes with high-end material, fantastic quality, fitting, and comfort. In addition, the lightweight and minimalistic design gives you a premium and stylish look.
It has insulation technology to keep you warm and comfortable with your body heat. Without having any bulkiness, your body temperature remains in satisfactory condition.
With excellent quality and sustainability, Nike Tech Fleece is worth every penny. If you are obsessed with workout, you better invest in durable clothing. Nike Tech Fleece is lightweight, so your movement remains effective after wearing it.
Also, because of natural, authentic fabrics, you will not get uncomfortable anytime soon. These benefits are worth the extra bucks.
Nike Tech Fleece is still one of the most famous sportswear currently available in the fashion industry. Even after all these years of release, Nike Tech holds the position of best seller product.
For its unmatched built quality, low profile design, and insubstantiality, people from all over the world purchase it online and offline.
The main feature of Nike Tech is to keep you warm without adding bulkiness. The innovative design and built quality let you slay cold weather. In addition, their ultra-soft, buttery smooth, and breathable Fleece offers a cozy feeling.
You can also wear them as layering clothing during winter. Moreover, they are an ideal choice for sports and outside activities.
Final Verdict
That’s a wrap for today. We anticipate this blog post has provided the ethical reasons why Nike Tech is so expensive.
Nike is a brand of exclusive sport-related appliances and accessories. They maintained their image for more than fifty years with their commitment and quality.
So, if you are willing to invest in Fleece, Nike Tech Fleece is a great option. Though they are pricy, it worth your money. You will enjoy every bit of it without compromising your look and comfort.
So, best of luck with your shopping.
Also Read: Reasons For Rhoback Being So Expensive.
